Beton × OneSignal

Trigger OneSignal Pushes from CRM Events

Orchestrate omnichannel journeys. Send pushes based on Deal Stage, Product Usage, or Support Ticket status.

Marketing automation shouldn't stop at email. Beton connects OneSignal to your CRM and data warehouse, allowing you to trigger personalized mobile and web pushes based on real-time customer data and sales milestones.

Get started free View all integrations
Open source Self-hostable Bring your own keys 100+ integrations

Unify Push with the Customer Journey

OneSignal is powerful, but it needs data to be personal. If you can't easily trigger a push when a customer hits a milestone in your database or CRM, you're missing a critical engagement channel. Beton makes OneSignal a native part of your growth stack.

Channel Silos

Push notifications live in a silo, disconnected from the email campaigns and sales calls the user is receiving.

Hard to Integrate

Triggering a push based on a Salesforce field change requires custom engineering and API work.

Tone Deaf Messaging

Users get bombarded with generic pushes because the system doesn't know they just spoke to sales.

Why Connect OneSignal to Beton

Beton allows you to use Push as a precision tool, not a blast cannon. By tying OneSignal to your core business data, you ensure every notification is timely, relevant, and context-aware.

Beton is an open-source Clay.com alternative that orchestrates 100+ enrichment providers in one flow, including OneSignal.

Instead of wiring OneSignal directly into dozens of forms and scripts, you plug it into Beton once, define rules, fallbacks, and mapping, and send clean data into your CRM or warehouse.

Run Beton in the cloud or self-host it as a Docker container under MIT license, keep your OneSignal usage compliant, and avoid vendor lock-in.

How Beton works

Connect once, orchestrate everywhere. Beton handles the wiring so GTM teams focus on targeting, not glue code.

1

Connect OneSignal

Connect OneSignal to Beton using your App ID and REST API Key.

2

Choose Trigger

Choose a trigger source: e.g., 'HubSpot Deal Stage Updated' or 'PostHog Event: Completed Onboarding'.

3

Design Message

Design the push notification content, using dynamic fields from the trigger source (e.g., 'Hi ').

4

Send Notification

Beton resolves the user's identity and sends the push via OneSignal instantly.

Concrete ways GTM teams combine Beton and OneSignal.

Deal Acceleration

When a high-value deal moves to 'Contract Sent', send a push to the champion: 'Check your email! Your contract is ready.'

Churn Prevention

If a user hasn't logged in for 7 days (detected by warehouse/analytics), trigger a re-engagement web push.

Support Feedback

When a support ticket is resolved in Zendesk, trigger a push asking for a quick rating.

OneSignal Integration FAQ

What triggers the notifications?
Beton triggers OneSignal notifications based on events in your other business tools.
Can I use CRM data?
Yes. Trigger a push when a CRM Deal Stage changes to 'Closed Won' or 'Contract Sent'.
Can I target specific users?
Yes. We map email addresses or user IDs to OneSignal Player IDs to target specific users.
What channels are supported?
It works for mobile app push, web push, and in-app messaging.
Who uses this?
Product teams and Lifecycle Marketers use it to coordinate pushes with email/SMS.

Start enriching leads in minutes

Spin up Beton in the cloud or self-host it, connect OneSignal, and start shipping enriched leads straight into your CRM.

Get started free View on GitHub
X (Twitter): @getbeton
LinkedIn: Company page
LinkedIn: Vlad Nadymov , founder
Open source lead enrichment tool: Beton
All Beton's integrations
Talk to founder
SEO middleware by ostr.io
MadKudu Integration OG Image
How Beton works

Turn MadKudu Scores into Sales Action

MadKudu predicts which leads will convert, but that insight only matters if it reaches your team in real-time. Beton syncs MadKudu scores to CRM fields and triggers different workflows based on fit.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
•
5 min read
Iterable Integration OG Image
How Beton works

Bi-directional Sync for Iterable and CRM

List uploads are manual and error-prone. Segments in Iterable drift from the reality in the CRM. Beton maintains a live link, ensuring your Iterable user profiles always reflect the latest data from your sales and product systems.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
•
5 min read
Ortto Integration OG Image
How Beton works

Unify Ortto Journeys with Sales Activity

Ortto captures rich behavioral data, but sales reps in Salesforce often can't see it easily. Beton acts as the bridge, syncing Ortto scores, activities, and audiences directly to your CRM objects for full funnel visibility.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
•
5 min read
Pivozavr Integration OG Image
How Pivozavr works with Beton

Lead enrichment with Pivozavr using Beton

Pivozavr is a niche B2B email database with strong coverage in Central and Eastern Europe. Beton turns it into a reusable enrichment step you can use across inbound forms, outbound lists, and SDR research without building custom integrations.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
•
5 min read
Outreach Integration OG Image
How Beton works

Auto-Enroll Leads in Outreach Sequences

Outreach is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
•
5 min read
Salesflare Integration OG Image
How Beton works

Auto-Enrich Salesflare Contacts

Salesflare tracks email opens and visits, but it needs enrichment for better context. Beton automatically fills missing contact and company data for every Salesflare record.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
•
5 min read
Freshsales Integration OG Image
How Beton works

Enrich Freshsales with External Data

Freshsales is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
•
5 min read
Clearbit Integration OG Image
How Clearbit works with Beton

Lead enrichment with Clearbit using Beton

Clearbit is great at turning anonymous signups into rich profiles—but wiring it directly into every form and tool quickly creates duplicated logic and hard‑to‑debug automations. Beton centralises Clearbit usage so you can define enrichment once and reuse it everywhere.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
•
5 min read
Nutshell CRM Integration OG Image
How Beton works

Automate Data Enrichment for Nutshell

Nutshell CRM is designed for simplicity, but records need enrichment. Beton automatically fills in missing contact info and company data using external providers.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
•
5 min read
NeverBounce Integration OG Image
How Beton works

Real-Time Email Verification via NeverBounce

NeverBounce is trusted for enterprise-grade verification. Beton embeds it into your data workflows, catching invalid emails, spam traps, and catch-all domains before they cause deliverability issues.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
•
5 min read
Optimizely Integration OG Image
How Beton works

Operationalize Optimizely Data Across Your Stack

Experimentation data often dies in the marketing team. Sales doesn't know which leads saw which messaging. Beton stamps every lead with the Optimizely campaigns they interacted with, enabling consistent messaging across the funnel.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
•
5 min read
Leadfeeder Integration OG Image
How Beton works

Automate Leadfeeder Visitor Follow-Up

Leadfeeder shows you which companies are browsing your site. Beton takes it further: finding contact info, enriching profiles, and launching outreach sequences while the intent is hot.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
•
5 min read