ESP Penalties
High bounce rates trigger automatic penalties from SendGrid, Mailgun, or your ESP.
How Beton works
Turn MadKudu Scores into Sales Action
MadKudu predicts which leads will convert, but that insight only matters if it reaches your team in real-time. Beton syncs MadKudu scores to CRM fields and triggers different workflows based on fit.
How Beton works
Bi-directional Sync for Iterable and CRM
List uploads are manual and error-prone. Segments in Iterable drift from the reality in the CRM. Beton maintains a live link, ensuring your Iterable user profiles always reflect the latest data from your sales and product systems.
How Beton works
Unify Ortto Journeys with Sales Activity
Ortto captures rich behavioral data, but sales reps in Salesforce often can't see it easily. Beton acts as the bridge, syncing Ortto scores, activities, and audiences directly to your CRM objects for full funnel visibility.
How Pivozavr works with Beton
Lead enrichment with Pivozavr using Beton
Pivozavr is a niche B2B email database with strong coverage in Central and Eastern Europe. Beton turns it into a reusable enrichment step you can use across inbound forms, outbound lists, and SDR research without building custom integrations.
How Beton works
Auto-Enroll Leads in Outreach Sequences
Outreach is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
How Beton works
Auto-Enrich Salesflare Contacts
Salesflare tracks email opens and visits, but it needs enrichment for better context. Beton automatically fills missing contact and company data for every Salesflare record.
How Beton works
Enrich Freshsales with External Data
Freshsales is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
How Clearbit works with Beton
Lead enrichment with Clearbit using Beton
Clearbit is great at turning anonymous signups into rich profiles—but wiring it directly into every form and tool quickly creates duplicated logic and hard‑to‑debug automations. Beton centralises Clearbit usage so you can define enrichment once and reuse it everywhere.
How Beton works
Automate Data Enrichment for Nutshell
Nutshell CRM is designed for simplicity, but records need enrichment. Beton automatically fills in missing contact info and company data using external providers.
How Beton works
Real-Time Email Verification via NeverBounce
NeverBounce is trusted for enterprise-grade verification. Beton embeds it into your data workflows, catching invalid emails, spam traps, and catch-all domains before they cause deliverability issues.
How Beton works
Operationalize Optimizely Data Across Your Stack
Experimentation data often dies in the marketing team. Sales doesn't know which leads saw which messaging. Beton stamps every lead with the Optimizely campaigns they interacted with, enabling consistent messaging across the funnel.
How Beton works
Automate Leadfeeder Visitor Follow-Up
Leadfeeder shows you which companies are browsing your site. Beton takes it further: finding contact info, enriching profiles, and launching outreach sequences while the intent is hot.