Beton × Woodpecker

Power Woodpecker with Clean Data

Load Woodpecker campaigns with verified, enriched contacts automatically.

Woodpecker handles your cold email sequences, but data quality makes or breaks campaigns. Beton enriches, verifies, and loads contacts into Woodpecker with clean, personalization-ready data.

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Open source Self-hostable Bring your own keys 100+ integrations

Clean Data = Better Results

You upload CSVs to Woodpecker and hope for the best. Bounces pile up, personalization tokens fail because data is incomplete. Beton fixes this by cleaning data before enrollment.

High Bounces

Unverified emails cause 15%+ bounce rates, harming deliverability.

Incomplete Personalization

Missing job titles cause personalization tokens to render as 'Hi '.

Manual Prep

You spend hours preparing CSVs before uploading to Woodpecker.

Why Connect Woodpecker to Beton

Beton ensures every Woodpecker campaign launches with pristine data. Verified emails, current job titles, and accurate company info mean higher deliverability and better replies.

Beton is an open-source Clay.com alternative that orchestrates 100+ enrichment providers in one flow, including Woodpecker.

Instead of wiring Woodpecker directly into dozens of forms and scripts, you plug it into Beton once, define rules, fallbacks, and mapping, and send clean data into your CRM or warehouse.

Run Beton in the cloud or self-host it as a Docker container under MIT license, keep your Woodpecker usage compliant, and avoid vendor lock-in.

How Beton works

Connect once, orchestrate everywhere. Beton handles the wiring so GTM teams focus on targeting, not glue code.

1

Connect your tools

Add Woodpecker and other vendors to Beton with your own API keys or Beton‑managed ones. Track health, latency, and usage for each provider.

2

Build enrichment flows

Drag steps into a flow: when to call each tool, how to map fields, and which timeouts and fallbacks to use. No code required.

3

Connect sources & CRM

Attach lead forms, CSV uploads, webhooks, or workflows, and send enriched records into Salesforce, HubSpot, Attio, or your warehouse.

4

Monitor & optimize

See match rates, cost per lead, and error rates in one dashboard. Adjust rules, add backup providers, or limit enrichment to high‑value segments.

Concrete ways GTM teams combine Beton and Woodpecker.

Enriched Campaign Load

Feed Beton a list of companies. It finds contacts, enriches them, and loads them into Woodpecker.

Email Verification

Verify all emails before enrolling in Woodpecker to avoid bounce penalties.

CRM-Triggered Sequences

When a lead is marked 'Sales Qualified', Beton enriches it and enrolls it in Woodpecker.

FAQ about Beton and Woodpecker

Do I need a separate Woodpecker account to use this integration?
Yes. Beton connects to your existing Woodpecker workspace via API keys, so you keep full control over billing and data usage.
Where does the enriched data land?
You choose the destination: Salesforce, HubSpot, Attio, your data warehouse, or all of them in parallel through Beton flows.
Can I combine Woodpecker with other providers in one flow?
Yes. Beton is built for waterfalls and multiplexing – you can call Woodpecker first, fall back to other tools, or enrich in parallel.
Is Beton open source and self‑hostable?
Yes. Beton is MIT‑licensed, runs as a Docker container, and can be deployed in your own infrastructure or used in the cloud.
Who should own Beton inside our company?
Usually revops or a technical marketer owns Beton flows, while SDRs and AEs just enjoy cleaner, richer records in the tools they already use.

Start enriching leads in minutes

Spin up Beton in the cloud or self-host it, connect Woodpecker, and start shipping enriched leads straight into your CRM.

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X (Twitter): @stochasticmacaw
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LinkedIn: Vlad Nadymov
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