Feed your VanillaSoft queues with verified, enriched contacts automatically.
VanillaSoft manages your sales dialing queues, but those queues need quality data. Beton enriches and verifies contacts before loading them into VanillaSoft, maximizing connection rates.
Open sourceSelf-hostableBring your own keys100+ integrations
Dialer Queues Need Clean Data
You load raw lists into VanillaSoft, and half the numbers are disconnected or wrong. Beton enriches and verifies contact info before loading, ensuring reps only dial valid numbers.
Wrong Numbers
Half the numbers in your dialer are disconnected or incorrect.
No Prioritization
High-intent leads sit at the bottom of the queue instead of being prioritized.
Manual Loading
You manually export from CRM and upload to VanillaSoft daily.
Why Connect VanillaSoft to Beton
Beton makes every dial count. By enriching lists with accurate phone numbers and current job titles before loading into VanillaSoft, you increase connection and qualification rates.
Beton is an open-source Clay.com alternative that orchestrates 100+ enrichment
providers in one flow, including VanillaSoft.
Instead of wiring VanillaSoft directly into
dozens of forms and scripts, you plug it into Beton once, define rules, fallbacks,
and mapping, and send clean data into your CRM or warehouse.
Run Beton in the cloud or self-host it as a Docker container under MIT license, keep
your VanillaSoft usage compliant, and avoid
vendor lock-in.
How Beton works
Connect once, orchestrate everywhere. Beton handles the wiring so GTM teams focus on targeting, not glue code.
1
Connect your tools
Add VanillaSoft and other vendors to Beton with your own API keys or Beton‑managed ones. Track health, latency, and usage for each provider.
2
Build enrichment flows
Drag steps into a flow: when to call each tool, how to map fields, and which timeouts and fallbacks to use. No code required.
3
Connect sources & CRM
Attach lead forms, CSV uploads, webhooks, or workflows, and send enriched records into Salesforce, HubSpot, Attio, or your warehouse.
4
Monitor & optimize
See match rates, cost per lead, and error rates in one dashboard. Adjust rules, add backup providers, or limit enrichment to high‑value segments.
Concrete ways GTM teams combine Beton and
VanillaSoft.
Queue Auto-Load
When a lead reaches 'Sales Qualified' stage in CRM, Beton enriches it and loads it into the VanillaSoft dialer.
Phone Number Enrichment
Find direct dial numbers for prospects before loading them into dialing queues.
Real-Time Prioritization
Re-order VanillaSoft queues based on intent signals detected in real-time.
FAQ about Beton and VanillaSoft
Do I need a separate VanillaSoft account to use this integration?
Yes. Beton connects to your existing VanillaSoft workspace via API keys, so you keep full control over billing and data usage.
Where does the enriched data land?
You choose the destination: Salesforce, HubSpot, Attio, your data warehouse, or all of them in parallel through Beton flows.
Can I combine VanillaSoft with other providers in one flow?
Yes. Beton is built for waterfalls and multiplexing – you can call VanillaSoft first, fall back to other tools, or enrich in parallel.
Is Beton open source and self‑hostable?
Yes. Beton is MIT‑licensed, runs as a Docker container, and can be deployed in your own infrastructure or used in the cloud.
Who should own Beton inside our company?
Usually revops or a technical marketer owns Beton flows, while SDRs and AEs just enjoy cleaner, richer records in the tools they already use.
Folderly monitors your email deliverability and domain reputation. Beton surfaces these metrics in Slack or dashboards so RevOps can detect issues before campaigns tank.
Customer.io excels at behavioral email, but only if it has access to the full customer story. Beton ensures that every CRM update, product event, and support interaction instantly updates the Customer.io user profile.
Ortto captures rich behavioral data, but sales reps in Salesforce often can't see it easily. Beton acts as the bridge, syncing Ortto scores, activities, and audiences directly to your CRM objects for full funnel visibility.
Snov.io provides email finding, verification, and drip campaigns. Beton uses it as an enrichment layer, finding emails for your target accounts and syncing verified contacts to your CRM.
Chili Piper handles meeting routing, but routing logic needs good data. Beton enriches leads inline so Chili Piper can route based on actual company size, not just form fields.
Zoho CRM is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Cognism is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Reoon Email Verifier catches bad emails before they enter your system. Beton integrates verification inline, checking every email from forms, scrapers, or CSV uploads before syncing to your CRM.
Nutshell CRM is designed for simplicity, but records need enrichment. Beton automatically fills in missing contact info and company data using external providers.
Sales Navigator is the gold standard for finding leads, but getting data *out* of it is a pain. Beton automates the extraction, enrichment, and syncing of Sales Nav searches directly to your CRM or cold email tool.