Beton × VanillaSoft

Power VanillaSoft Dialers with Enriched Data

Feed your VanillaSoft queues with verified, enriched contacts automatically.

VanillaSoft manages your sales dialing queues, but those queues need quality data. Beton enriches and verifies contacts before loading them into VanillaSoft, maximizing connection rates.

Get started free Browse all Beton integrations
Open source Self-hostable Bring your own keys 100+ integrations

Dialer Queues Need Clean Data

You load raw lists into VanillaSoft, and half the numbers are disconnected or wrong. Beton enriches and verifies contact info before loading, ensuring reps only dial valid numbers.

Wrong Numbers

Half the numbers in your dialer are disconnected or incorrect.

No Prioritization

High-intent leads sit at the bottom of the queue instead of being prioritized.

Manual Loading

You manually export from CRM and upload to VanillaSoft daily.

Why Connect VanillaSoft to Beton

Beton makes every dial count. By enriching lists with accurate phone numbers and current job titles before loading into VanillaSoft, you increase connection and qualification rates.

Beton is an open-source Clay.com alternative that orchestrates 100+ enrichment providers in one flow, including VanillaSoft.

Instead of wiring VanillaSoft directly into dozens of forms and scripts, you plug it into Beton once, define rules, fallbacks, and mapping, and send clean data into your CRM or warehouse.

Run Beton in the cloud or self-host it as a Docker container under MIT license, keep your VanillaSoft usage compliant, and avoid vendor lock-in.

How Beton works

Connect once, orchestrate everywhere. Beton handles the wiring so GTM teams focus on targeting, not glue code.

1

Connect your tools

Add VanillaSoft and other vendors to Beton with your own API keys or Beton‑managed ones. Track health, latency, and usage for each provider.

2

Build enrichment flows

Drag steps into a flow: when to call each tool, how to map fields, and which timeouts and fallbacks to use. No code required.

3

Connect sources & CRM

Attach lead forms, CSV uploads, webhooks, or workflows, and send enriched records into Salesforce, HubSpot, Attio, or your warehouse.

4

Monitor & optimize

See match rates, cost per lead, and error rates in one dashboard. Adjust rules, add backup providers, or limit enrichment to high‑value segments.

Concrete ways GTM teams combine Beton and VanillaSoft.

Queue Auto-Load

When a lead reaches 'Sales Qualified' stage in CRM, Beton enriches it and loads it into the VanillaSoft dialer.

Phone Number Enrichment

Find direct dial numbers for prospects before loading them into dialing queues.

Real-Time Prioritization

Re-order VanillaSoft queues based on intent signals detected in real-time.

FAQ about Beton and VanillaSoft

Do I need a separate VanillaSoft account to use this integration?
Yes. Beton connects to your existing VanillaSoft workspace via API keys, so you keep full control over billing and data usage.
Where does the enriched data land?
You choose the destination: Salesforce, HubSpot, Attio, your data warehouse, or all of them in parallel through Beton flows.
Can I combine VanillaSoft with other providers in one flow?
Yes. Beton is built for waterfalls and multiplexing – you can call VanillaSoft first, fall back to other tools, or enrich in parallel.
Is Beton open source and self‑hostable?
Yes. Beton is MIT‑licensed, runs as a Docker container, and can be deployed in your own infrastructure or used in the cloud.
Who should own Beton inside our company?
Usually revops or a technical marketer owns Beton flows, while SDRs and AEs just enjoy cleaner, richer records in the tools they already use.

Start enriching leads in minutes

Spin up Beton in the cloud or self-host it, connect VanillaSoft, and start shipping enriched leads straight into your CRM.

Get started free View on GitHub
X (Twitter): @stochasticmacaw
LinkedIn: Company page
LinkedIn: Vlad Nadymov
Pocus Integration OG Image
How Beton works

Feed Pocus with Fresh Product Signals

Pocus scores leads based on product usage, but it needs clean, timely data. Beton acts as the data cleaning layer, ensuring Pocus has the freshest signals from your warehouse and analytics tools.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Formbricks Integration OG Image
How Beton works

Turn Formbricks Surveys into CRM Insights

Formbricks captures user feedback, but those insights should inform your CRM. Beton syncs survey responses as custom fields and triggers workflows based on satisfaction scores.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Webflow Forms Integration OG Image
How Beton works

Enrich Webflow Form Submissions Instantly

Webflow Forms captures inbound interest, but raw submissions need enrichment. Beton verifies emails, appends company data, and syncs qualified leads to your CRM in real-time.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Optimizely Integration OG Image
How Beton works

Operationalize Optimizely Data Across Your Stack

Experimentation data often dies in the marketing team. Sales doesn't know which leads saw which messaging. Beton stamps every lead with the Optimizely campaigns they interacted with, enabling consistent messaging across the funnel.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
OneSignal Integration OG Image
How Beton works

Trigger OneSignal Pushes from CRM Events

Marketing automation shouldn't stop at email. Beton connects OneSignal to your CRM and data warehouse, allowing you to trigger personalized mobile and web pushes based on real-time customer data and sales milestones.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
VWO Integration OG Image
How Beton works

Connect VWO Experiments to Revenue Outcomes

VWO tells you which variation got more clicks, but not which one generated more revenue. Beton bridges VWO and your CRM, tagging leads with their experiment data so you can optimize for closed deals, not just signups.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Reply.io Integration OG Image
How Beton works

Power Reply.io Campaigns with Clean Data

Reply.io is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Yesware Integration OG Image
How Beton works

Sync Yesware Engagement to CRM

Yesware is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
LeadIQ Integration OG Image
How Beton works

Automate LeadIQ to CRM Sync

LeadIQ is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Lusha Integration OG Image
How Beton works

Integrate Lusha into Your Enrichment Stack

Lusha is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read