Beton × Totango

Operationalize Totango Success Insights

Turn customer health data into expansion pipeline by syncing Totango to Salesforce.

Totango gives your CS team incredible visibility, but that intelligence needs to flow to the sales team. Beton syncs health scores, SuccessPlay status, and engagement metrics directly to CRM opportunities.

Open source Self-hostable Bring your own keys 100+ integrations

Stop Losing Expansion Revenue

CSMs know which customers are thriving and ready for upsell, but Account Executives are often in the dark. By the time a quarterly sync happens, the expansion window has closed. Beton makes this data flow instant.

Invisible Health

Sales pitches expansion to a customer who is secretly unhappy because Totango data didn't reach the CRM.

Delayed Handoffs

CSMs flag expansion opportunities in Totango, but sales doesn't see them until the weekly meeting.

Fragmented Reporting

Building reports that combine Totango health with Salesforce pipeline requires manual data stitching.

Why Connect Totango to Beton

Beton aligns CS and Sales around a single source of truth. By streaming Totango signals into the CRM, you empower sales to act on success data the moment it matters.

Beton is an open-source Clay.com alternative that orchestrates 100+ enrichment providers in one flow, including Totango.

Instead of wiring Totango directly into dozens of forms and scripts, you plug it into Beton once, define rules, fallbacks, and mapping, and send clean data into your CRM or warehouse.

Run Beton in the cloud or self-host it as a Docker container under MIT license, keep your Totango usage compliant, and avoid vendor lock-in.

How Beton works

Connect once, orchestrate everywhere. Beton handles the wiring so GTM teams focus on targeting, not glue code.

1

Connect Totango

Authenticate Totango within Beton using your API credentials.

2

Select Data

Choose which Totango metrics to sync: Health Score, Engagement Level, SuccessPlay status.

3

Map to CRM

Map Totango fields to Salesforce Account or Opportunity fields.

4

Sync Live

Activate the integration. Sales now has CS context at their fingertips.

Concrete ways GTM teams combine Beton and Totango.

Health Score to Opportunity

Automatically update Salesforce Opportunity custom fields with the latest Totango health score so reps have context.

Expansion Alerts

When a customer completes a high-value SuccessPlay in Totango, Beton creates a task for the Account Manager to pitch expansion.

Churn Prevention

Detect accounts with declining health scores and auto-assign them to a dedicated 'Save' rep.

FAQ about Beton and Totango

What can I sync?
Health scores, NPS, SuccessPlay statuses, and custom Totango fields.
Is it real-time?
Yes. Changes in Totango flow to your CRM within seconds.
Can I trigger Slack alerts?
Absolutely. Route health score drops to dedicated Slack channels for instant visibility.
Does it support custom fields?
Yes. Map any Totango attribute to Salesforce custom fields or objects.
Who benefits?
Customer Success and Account Management teams working on renewals and upsells.
Woodpecker Integration OG Image
How Beton works

Power Woodpecker with Clean Data

Woodpecker handles your cold email sequences, but data quality makes or breaks campaigns. Beton enriches, verifies, and loads contacts into Woodpecker with clean, personalization-ready data.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read
Planhat Integration OG Image
How Beton works

Sync Planhat Health Scores to Your CRM

Planhat tracks customer health scores and engagement, but that data is often invisible to sales. Beton syncs health metrics, NPS scores, and usage trends directly to Salesforce so Account Executives never blindside a customer.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read
Gravity Forms Integration OG Image
How Beton works

Enrich Gravity Forms Submissions Automatically

Gravity Forms captures leads on your WordPress site, but those submissions need enrichment before they're useful. Beton verifies emails, finds LinkedIn profiles, and syncs clean data to your CRM.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read
VanillaSoft Integration OG Image
How Beton works

Power VanillaSoft Dialers with Enriched Data

VanillaSoft manages your sales dialing queues, but those queues need quality data. Beton enriches and verifies contacts before loading them into VanillaSoft, maximizing connection rates.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read
People.ai Integration OG Image
How Beton works

Operationalize People.ai Intelligence

People.ai is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read
Pocus Integration OG Image
How Beton works

Feed Pocus with Fresh Product Signals

Pocus scores leads based on product usage, but it needs clean, timely data. Beton acts as the data cleaning layer, ensuring Pocus has the freshest signals from your warehouse and analytics tools.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read
Intercom Integration OG Image
How Beton works

Unify Intercom Conversations with CRM

Intercom is where customers talk to you, but that data needs to flow into your CRM. Beton syncs conversations, user attributes, and support tickets so sales and CS have full context.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read
Chorus.ai Integration OG Image
How Beton works

Sync Chorus Insights to Your CRM

Chorus.ai is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read
Folderly Integration OG Image
How Beton works

Monitor Email Deliverability with Folderly

Folderly monitors your email deliverability and domain reputation. Beton surfaces these metrics in Slack or dashboards so RevOps can detect issues before campaigns tank.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read
Warmup Inbox Integration OG Image
How Beton works

Monitor Email Health Alongside Campaigns

Warmup Inbox protects your domain reputation, but that data is hidden in a dashboard. Beton surfaces deliverability metrics in your CRM and Slack so RevOps can spot issues before they kill campaigns.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read
Reply.io Integration OG Image
How Beton works

Power Reply.io Campaigns with Clean Data

Reply.io is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read
Aircall Integration OG Image
How Beton works

Lead enrichment with Aircall using Beton

Aircall is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read