Beton × Salesflare

Auto-Enrich Salesflare Contacts

Keep your Salesflare CRM enriched with fresh B2B data automatically.

Salesflare tracks email opens and visits, but it needs enrichment for better context. Beton automatically fills missing contact and company data for every Salesflare record.

Get started free Browse all Beton integrations
Open source Self-hostable Bring your own keys 100+ integrations

Salesflare + Enrichment = Power

Salesflare is great at tracking engagement, but weak at data enrichment. Beton bridges the gap, automatically appending firmographic data and verified emails to your contacts.

Shallow Profiles

Contacts have email addresses but no firmographic context for prioritization.

Manual Data Entry

Reps manually add job titles and LinkedIn URLs instead of automating it.

Unverified Emails

No systematic way to verify emails, leading to bounce issues.

Why Connect Salesflare to Beton

Beton makes Salesflare records complete. By continuously enriching contacts with external data, you give reps the context they need for personalized outreach.

Beton is an open-source Clay.com alternative that orchestrates 100+ enrichment providers in one flow, including Salesflare.

Instead of wiring Salesflare directly into dozens of forms and scripts, you plug it into Beton once, define rules, fallbacks, and mapping, and send clean data into your CRM or warehouse.

Run Beton in the cloud or self-host it as a Docker container under MIT license, keep your Salesflare usage compliant, and avoid vendor lock-in.

How Beton works

Connect once, orchestrate everywhere. Beton handles the wiring so GTM teams focus on targeting, not glue code.

1

Connect your tools

Add Salesflare and other vendors to Beton with your own API keys or Beton‑managed ones. Track health, latency, and usage for each provider.

2

Build enrichment flows

Drag steps into a flow: when to call each tool, how to map fields, and which timeouts and fallbacks to use. No code required.

3

Connect sources & CRM

Attach lead forms, CSV uploads, webhooks, or workflows, and send enriched records into Salesforce, HubSpot, Attio, or your warehouse.

4

Monitor & optimize

See match rates, cost per lead, and error rates in one dashboard. Adjust rules, add backup providers, or limit enrichment to high‑value segments.

Concrete ways GTM teams combine Beton and Salesflare.

Contact Data Fill

Automatically enrich Salesflare contacts with job title, company size, and LinkedIn profile.

Email Verification

Verify emails in Salesflare to ensure deliverability before launching campaigns.

Firmographic Append

Add industry, revenue, and employee count to Salesflare companies for better segmentation.

FAQ about Beton and Salesflare

Do I need a separate Salesflare account to use this integration?
Yes. Beton connects to your existing Salesflare workspace via API keys, so you keep full control over billing and data usage.
Where does the enriched data land?
You choose the destination: Salesforce, HubSpot, Attio, your data warehouse, or all of them in parallel through Beton flows.
Can I combine Salesflare with other providers in one flow?
Yes. Beton is built for waterfalls and multiplexing – you can call Salesflare first, fall back to other tools, or enrich in parallel.
Is Beton open source and self‑hostable?
Yes. Beton is MIT‑licensed, runs as a Docker container, and can be deployed in your own infrastructure or used in the cloud.
Who should own Beton inside our company?
Usually revops or a technical marketer owns Beton flows, while SDRs and AEs just enjoy cleaner, richer records in the tools they already use.

Start enriching leads in minutes

Spin up Beton in the cloud or self-host it, connect Salesflare, and start shipping enriched leads straight into your CRM.

Get started free View on GitHub
X (Twitter): @stochasticmacaw
LinkedIn: Company page
LinkedIn: Vlad Nadymov
Apollo.io Integration OG Image
How Beton works

Automate Apollo.io Prospecting Workflows

Apollo.io is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Hunter.io Integration OG Image
How Beton works

Scale Email Discovery with Hunter.io

Hunter.io is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
HubSpot Integration OG Image
How Beton works

Supercharge HubSpot with External Data

HubSpot is your CRM, but it needs fresh data. Beton pipes in enriched contact info, product usage data, and intent signals so your HubSpot records are always current.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Lemlist Integration OG Image
How Beton works

Enable Hyper-Personalization in Lemlist

Lemlist is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Breadcrumbs.io Integration OG Image
How Beton works

Operationalize Breadcrumbs Scoring with Beton

Breadcrumbs.io creates co-dynamic scores (fit + intent), but that data is wasted if it doesn't reach your sales and marketing tools. Beton syncs scores in real-time and triggers actions based on thresholds.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Seamless.AI Integration OG Image
How Beton works

Automate Seamless.AI Contact Finding

Seamless.AI is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
MadKudu Integration OG Image
How Beton works

Turn MadKudu Scores into Sales Action

MadKudu predicts which leads will convert, but that insight only matters if it reaches your team in real-time. Beton syncs MadKudu scores to CRM fields and triggers different workflows based on fit.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Common Room Integration OG Image
How Beton works

Convert Community Signals into Pipeline

Your community is full of warm leads, but they're invisible to sales. Common Room tracks engagement, and Beton turns that activity into CRM leads with enriched contact data.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Salesloft Integration OG Image
How Beton works

Automate Salesloft with CRM Triggers

Salesloft is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read
Totango Integration OG Image
How Beton works

Operationalize Totango Success Insights

Totango gives your CS team incredible visibility, but that intelligence needs to flow to the sales team. Beton syncs health scores, SuccessPlay status, and engagement metrics directly to CRM opportunities.
Vlad Nadymov, founder of Beton
November 25, 2025
•
5 min read