Automatically log calls, SMS, and meeting outcomes to Salesforce or HubSpot.
RingCentral is your communication hub, but that data needs to live in your CRM. Beton syncs call logs, SMS messages, and meeting details to Salesforce so every touchpoint is tracked.
Open sourceSelf-hostableBring your own keys100+ integrations
Communication Data Belongs in the CRM
Your team uses RingCentral for all customer communication, but those interactions don't automatically appear in Salesforce. Reps waste time logging calls, and managers lack visibility into true activity levels.
Invisible Activity
Managers can't see how many calls reps are actually making because data lives in RingCentral.
Manual Updates
Reps manually update lead status after calls instead of automating it based on call outcome.
Fragmented History
Customer communication history is split between RingCentral and CRM, making handoffs painful.
Why Connect RingCentral to Beton
Beton creates a complete activity timeline. Every RingCentral call, SMS, or voicemail is logged as a CRM activity, giving managers full visibility and reps more time to sell.
Beton is an open-source Clay.com alternative that orchestrates 100+ enrichment
providers in one flow, including RingCentral.
Instead of wiring RingCentral directly into
dozens of forms and scripts, you plug it into Beton once, define rules, fallbacks,
and mapping, and send clean data into your CRM or warehouse.
Run Beton in the cloud or self-host it as a Docker container under MIT license, keep
your RingCentral usage compliant, and avoid
vendor lock-in.
How Beton works
Connect once, orchestrate everywhere. Beton handles the wiring so GTM teams focus on targeting, not glue code.
1
Connect your tools
Add RingCentral and other vendors to Beton with your own API keys or Beton‑managed ones. Track health, latency, and usage for each provider.
2
Build enrichment flows
Drag steps into a flow: when to call each tool, how to map fields, and which timeouts and fallbacks to use. No code required.
3
Connect sources & CRM
Attach lead forms, CSV uploads, webhooks, or workflows, and send enriched records into Salesforce, HubSpot, Attio, or your warehouse.
4
Monitor & optimize
See match rates, cost per lead, and error rates in one dashboard. Adjust rules, add backup providers, or limit enrichment to high‑value segments.
Concrete ways GTM teams combine Beton and
RingCentral.
Call Activity Sync
Automatically log every RingCentral call as a Salesforce Task with duration and disposition.
SMS Logging
Sync SMS conversations from RingCentral to HubSpot so marketing knows which messages resonate.
Voicemail Transcription
Transcribe voicemails via RingCentral and log the text in CRM for easy review.
FAQ about Beton and RingCentral
Do I need a separate RingCentral account to use this integration?
Yes. Beton connects to your existing RingCentral workspace via API keys, so you keep full control over billing and data usage.
Where does the enriched data land?
You choose the destination: Salesforce, HubSpot, Attio, your data warehouse, or all of them in parallel through Beton flows.
Can I combine RingCentral with other providers in one flow?
Yes. Beton is built for waterfalls and multiplexing – you can call RingCentral first, fall back to other tools, or enrich in parallel.
Is Beton open source and self‑hostable?
Yes. Beton is MIT‑licensed, runs as a Docker container, and can be deployed in your own infrastructure or used in the cloud.
Who should own Beton inside our company?
Usually revops or a technical marketer owns Beton flows, while SDRs and AEs just enjoy cleaner, richer records in the tools they already use.
Albacross reveals which companies visit your website, but that intelligence needs to trigger action. Beton enriches identified companies and creates targeted account records in your CRM.
Cal.com handles meeting scheduling, but bookings need to flow into your CRM. Beton enriches meeting attendees with company data and syncs them to Salesforce or HubSpot.
LeadForensics de-anonymizes website traffic, showing you which companies are interested. Beton turns that insight into action by enriching companies and launching targeted outbound campaigns.
Freshdesk Contact Center handles support calls, but those insights should inform sales and success teams. Beton syncs ticket data to your CRM and triggers workflows based on support interactions.
Gravity Forms captures leads on your WordPress site, but those submissions need enrichment before they're useful. Beton verifies emails, finds LinkedIn profiles, and syncs clean data to your CRM.
JustCall handles your sales calls, but that activity needs to flow into your CRM for reporting and coaching. Beton syncs call logs, recordings, and outcomes to Salesforce or HubSpot automatically.
Planhat tracks customer health scores and engagement, but that data is often invisible to sales. Beton syncs health metrics, NPS scores, and usage trends directly to Salesforce so Account Executives never blindside a customer.
Woodpecker handles your cold email sequences, but data quality makes or breaks campaigns. Beton enriches, verifies, and loads contacts into Woodpecker with clean, personalization-ready data.
Jotform makes form building easy, but submissions need work before they're sales-ready. Beton enriches, verifies, and routes Jotform data to your CRM automatically.