Invisible Activity
Managers can't see how many calls reps are actually making because data lives in RingCentral.
Automatically log calls, SMS, and meeting outcomes to Salesforce or HubSpot.
RingCentral is your communication hub, but that data needs to live in your CRM. Beton syncs call logs, SMS messages, and meeting details to Salesforce so every touchpoint is tracked.
Your team uses RingCentral for all customer communication, but those interactions don't automatically appear in Salesforce. Reps waste time logging calls, and managers lack visibility into true activity levels.
Managers can't see how many calls reps are actually making because data lives in RingCentral.
Reps manually update lead status after calls instead of automating it based on call outcome.
Customer communication history is split between RingCentral and CRM, making handoffs painful.
Beton creates a complete activity timeline. Every RingCentral call, SMS, or voicemail is logged as a CRM activity, giving managers full visibility and reps more time to sell.
Beton is an open-source Clay.com alternative that orchestrates 100+ enrichment providers in one flow, including RingCentral.
Instead of wiring RingCentral directly into dozens of forms and scripts, you plug it into Beton once, define rules, fallbacks, and mapping, and send clean data into your CRM or warehouse.
Run Beton in the cloud or self-host it as a Docker container under MIT license, keep your RingCentral usage compliant, and avoid vendor lock-in.
Connect once, orchestrate everywhere. Beton handles the wiring so GTM teams focus on targeting, not glue code.
Add RingCentral and other vendors to Beton with your own API keys or Beton‑managed ones. Track health, latency, and usage for each provider.
Drag steps into a flow: when to call each tool, how to map fields, and which timeouts and fallbacks to use. No code required.
Attach lead forms, CSV uploads, webhooks, or workflows, and send enriched records into Salesforce, HubSpot, Attio, or your warehouse.
See match rates, cost per lead, and error rates in one dashboard. Adjust rules, add backup providers, or limit enrichment to high‑value segments.
Concrete ways GTM teams combine Beton and RingCentral.
Automatically log every RingCentral call as a Salesforce Task with duration and disposition.
Sync SMS conversations from RingCentral to HubSpot so marketing knows which messages resonate.
Transcribe voicemails via RingCentral and log the text in CRM for easy review.
Spin up Beton in the cloud or self-host it, connect RingCentral, and start shipping enriched leads straight into your CRM.







