Beton × LeadForensics

Turn LeadForensics Visitors into Outbound Campaigns

Identify website visitors and automatically start personalized outreach sequences.

LeadForensics de-anonymizes website traffic, showing you which companies are interested. Beton turns that insight into action by enriching companies and launching targeted outbound campaigns.

Open source Self-hostable Bring your own keys 100+ integrations

Visitor Intelligence Needs Automation

LeadForensics tells you 'Company XYZ visited your site,' but unless you manually export data and find contacts, nothing happens. Beton automates the entire flow from visitor detection to outreach.

Delayed Response

Manual processes mean you reach out days after the visitor showed interest.

No Contact Info

LeadForensics gives you company names, but you need decision-maker emails.

Export Fatigue

You manually export LeadForensics data weekly instead of acting on signals immediately.

Why Connect LeadForensics to Beton

Beton capitalizes on intent. When LeadForensics identifies a high-value visitor, Beton enriches the company, finds decision-maker emails, and adds them to a targeted sequence within minutes.

Beton is an open-source Clay.com alternative that orchestrates 100+ enrichment providers in one flow, including LeadForensics.

Instead of wiring LeadForensics directly into dozens of forms and scripts, you plug it into Beton once, define rules, fallbacks, and mapping, and send clean data into your CRM or warehouse.

Run Beton in the cloud or self-host it as a Docker container under MIT license, keep your LeadForensics usage compliant, and avoid vendor lock-in.

How Beton works

Connect once, orchestrate everywhere. Beton handles the wiring so GTM teams focus on targeting, not glue code.

1

Connect your tools

Add LeadForensics and other vendors to Beton with your own API keys or Beton‑managed ones. Track health, latency, and usage for each provider.

2

Build enrichment flows

Drag steps into a flow: when to call each tool, how to map fields, and which timeouts and fallbacks to use. No code required.

3

Connect sources & CRM

Attach lead forms, CSV uploads, webhooks, or workflows, and send enriched records into Salesforce, HubSpot, Attio, or your warehouse.

4

Monitor & optimize

See match rates, cost per lead, and error rates in one dashboard. Adjust rules, add backup providers, or limit enrichment to high‑value segments.

Concrete ways GTM teams combine Beton and LeadForensics.

Visitor-to-Sequence

When a target account visits your site, Beton enriches it and adds contacts to an 'Intent-Based' outreach sequence.

Account Prioritization

Route high-value visitors directly to AE calendars for immediate booking.

Real-Time Alerts

Ping account owners in Slack when their assigned accounts visit the site.

FAQ about Beton and LeadForensics

Do I need a separate LeadForensics account to use this integration?
Yes. Beton connects to your existing LeadForensics workspace via API keys, so you keep full control over billing and data usage.
Where does the enriched data land?
You choose the destination: Salesforce, HubSpot, Attio, your data warehouse, or all of them in parallel through Beton flows.
Can I combine LeadForensics with other providers in one flow?
Yes. Beton is built for waterfalls and multiplexing – you can call LeadForensics first, fall back to other tools, or enrich in parallel.
Is Beton open source and self‑hostable?
Yes. Beton is MIT‑licensed, runs as a Docker container, and can be deployed in your own infrastructure or used in the cloud.
Who should own Beton inside our company?
Usually revops or a technical marketer owns Beton flows, while SDRs and AEs just enjoy cleaner, richer records in the tools they already use.
6sense Integration OG Image
How Beton works

Automate 6sense Intent-Based Workflows

6sense is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
January 21, 2026
5 min read
Bouncer Integration OG Image
How Beton works

Fast Email Verification with Bouncer

Bouncer provides lightning-fast email verification. Beton integrates it inline, checking every email from forms, scrapers, and imports before syncing to your CRM or email tool.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
January 21, 2026
5 min read
Gravity Forms Integration OG Image
How Beton works

Enrich Gravity Forms Submissions Automatically

Gravity Forms captures leads on your WordPress site, but those submissions need enrichment before they're useful. Beton verifies emails, finds LinkedIn profiles, and syncs clean data to your CRM.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
January 21, 2026
5 min read
Gong Integration OG Image
How Beton works

Sync Gong Intelligence to Salesforce

Gong is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
January 21, 2026
5 min read
Jotform Integration OG Image
How Beton works

Automate Jotform Lead Enrichment

Jotform makes form building easy, but submissions need work before they're sales-ready. Beton enriches, verifies, and routes Jotform data to your CRM automatically.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
January 21, 2026
5 min read
Cal.com Integration OG Image
How Beton works

Sync Cal.com Bookings to Your CRM

Cal.com handles meeting scheduling, but bookings need to flow into your CRM. Beton enriches meeting attendees with company data and syncs them to Salesforce or HubSpot.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
January 21, 2026
5 min read
Typeform Integration OG Image
How Beton works

Enrich Typeform Responses Automatically

Typeform creates delightful form experiences, but responses need enrichment. Beton appends company data, verifies emails, and syncs qualified leads to your CRM automatically.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
January 21, 2026
5 min read
Optimizely Integration OG Image
How Beton works

Operationalize Optimizely Data Across Your Stack

Experimentation data often dies in the marketing team. Sales doesn't know which leads saw which messaging. Beton stamps every lead with the Optimizely campaigns they interacted with, enabling consistent messaging across the funnel.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
January 21, 2026
5 min read
VanillaSoft Integration OG Image
How Beton works

Power VanillaSoft Dialers with Enriched Data

VanillaSoft manages your sales dialing queues, but those queues need quality data. Beton enriches and verifies contacts before loading them into VanillaSoft, maximizing connection rates.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
January 21, 2026
5 min read
PersistIQ Integration OG Image
How Beton works

Load PersistIQ Campaigns with Verified Data

PersistIQ handles your cold outreach, but campaigns are only as good as the data feeding them. Beton enriches, verifies, and loads contacts into PersistIQ automatically.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
January 21, 2026
5 min read
Intercom Integration OG Image
How Beton works

Unify Intercom Conversations with CRM

Intercom is where customers talk to you, but that data needs to flow into your CRM. Beton syncs conversations, user attributes, and support tickets so sales and CS have full context.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
January 21, 2026
5 min read
Salesforce Integration OG Image
How Beton works

Unify Your Data in Salesforce

Salesforce is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Young man with a mustache wearing a rust-colored button-up shirt standing on a balcony overlooking a city street.
Vlad Nadymov, founder of Beton
December 6, 2025
5 min read