Track domain health, inbox placement, and spam folder rates in real-time.
Folderly monitors your email deliverability and domain reputation. Beton surfaces these metrics in Slack or dashboards so RevOps can detect issues before campaigns tank.
Open sourceSelf-hostableBring your own keys100+ integrations
Catch Deliverability Issues Early
Your domain reputation degrades slowly, then all at once. Without monitoring, you don't realize you're landing in spam until open rates collapse. Folderly + Beton provides early warning.
Silent Degradation
Your domain health declines over weeks, but no one notices until campaigns stop working.
No Alerts
There's no automatic notification when inbox placement drops below 80%.
Fragmented Metrics
Deliverability data lives in Folderly, separate from campaign performance dashboards.
Why Connect Folderly to Beton
Beton makes deliverability metrics visible. By syncing Folderly scores to Slack or your BI tool, you can correlate domain health with campaign performance and take action fast.
Beton is an open-source Clay.com alternative that orchestrates 100+ enrichment providers in one flow, including Folderly.
Instead of wiring Folderly directly into dozens of forms and scripts, you plug it into Beton once, define rules, fallbacks, and mapping, and send clean data into your CRM or warehouse.
Run Beton in the cloud or self-host it as a Docker container under MIT license, keep your Folderly usage compliant, and avoid vendor lock-in.
How Beton works
Connect once, orchestrate everywhere. Beton handles the wiring so GTM teams focus on targeting, not glue code.
1
Connect Folderly
Link your Folderly account to Beton.
2
Choose Metrics
Select which deliverability metrics to track.
3
Set Alerts
Define thresholds that trigger notifications (e.g., Inbox Rate < 80%).
4
Monitor Live
Receive alerts and track domain health alongside campaign metrics.
Concrete ways GTM teams combine Beton and Folderly.
Daily Health Reports
Push Folderly domain scores to a Slack channel every morning so RevOps can spot trends.
Campaign Gating
Automatically pause outbound campaigns if domain health drops below a safe threshold.
Unified Reporting
Sync Folderly metrics to your data warehouse to analyze alongside campaign performance.
Zoho CRM is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Zendesk Sell is a lightweight CRM, but it needs enrichment. Beton automatically fills in missing emails, phone numbers, and firmographics for every lead in Zendesk Sell.
Gainsight is where your CS team lives, but it's often a black box to everyone else. Beton opens it up, syncing vital customer intelligence to the tools sales, marketing, and leadership actually use.
Webflow Forms captures inbound interest, but raw submissions need enrichment. Beton verifies emails, appends company data, and syncs qualified leads to your CRM in real-time.
Salesloft is a salestech tool your team already relies on. Beton turns it into a reusable enrichment step you can reuse across inbound forms, outbound lists, and SDR research without building custom integrations.
Amplitude shows you *how* users behave, but that data rarely reaches the sales team in time. Beton watches your Amplitude cohorts and automatically syncs high-value segments to your CRM for immediate action.
Leadlander identifies companies browsing your site, but manual workflows slow down response time. Beton automates the enrichment and outreach process, turning visitors into pipeline.
Your community is full of warm leads, but they're invisible to sales. Common Room tracks engagement, and Beton turns that activity into CRM leads with enriched contact data.
ZeroBounce is trusted by enterprises for email validation. Beton integrates it seamlessly, making verification a natural step in every lead flow from form capture to CRM sync.
Nutshell CRM is designed for simplicity, but records need enrichment. Beton automatically fills in missing contact info and company data using external providers.
Chili Piper handles meeting routing, but routing logic needs good data. Beton enriches leads inline so Chili Piper can route based on actual company size, not just form fields.